Two brothers who launched their dream business in July have already upgraded their equipment to be among the best in the county.
James and Matt Schaitel grew up in Aylsham before moving away to study at Anglia Ruskin University.
They returned around a decade ago and worked at the same opticians in Sheringham - James as an optometrist and Matt as a dispensing optician.
They achieved their goal of going solo in July and just a couple of months later they invested in some high-tech equipment that they believe is the most up-to-date in Norfolk.
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One of them, The Revo FC eye scanner, helps them detect conditions early and monitor short-sightedness in children.
Each eye exam is allocated a 50-minute slot and there are more than 600 independently sourced frames for people to choose from.
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They also offer audiology services including demo hearing aids for people to try out before committing.
"The welcome from the town has been overwhelmingly warm and positive and it has been lovely to start to feel a part of this fantastic community," the brothers shared.
"We are looking forward to the Christmas season and some well-earned rest and downtime with our young families.
"We would like to take this opportunity to thank everyone for their support so far and we look forward to the many years ahead of us."
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