A woman whose dog was stolen six weeks ago has issued a new plea to find him after appearing on a prime-time television programme.

Benny was bought for Emmalene Chisholm, from Cromer, as a support pet to help her recover after breaking her back in a car crash five years ago.

The dog disappeared on Sunday, July 2, shortly after a neighbour saw Benny being led away from the park by a suspected thief.

North Norfolk News: Missing English Bulldog Benny

The family appeared on the new Channel 5 series 'Lost Dogs' with Clare Balding but found no leads. 

Viewers were captured by Benny's story and Ms Chisholm has been inundated with messages from the general public.

READ MORE: 'They're an enigma' - Dolphin pod in Norfolk not spotted in UK waters before

"It was amazing to get him on the show and although it didn't lead to any new information we've had some calls from the public who saw Benny's story and wanted to help in any way they can," she said.

"If we hear about any sighting we have to go there ourselves and check if he's there, it's becoming a desperate situation and all we want is to get our Benny back."

An investigation was launched by North Norfolk Police which shared an appeal on its Facebook page.

A spokeswoman for Norfolk Constabulary has said that enquiries are still ongoing.